NCC Convening Ads
NCC Budget Proposal
Introduction
The following budget is intended to address the financial costs of editing video footage from the Charter Leaders of Color Collective Action 2019 Convening.
Footage
High-quality 4K footage was recently shot at the convening. A multi-angle camera setup captured the main room. Footage was also taken of workshops. Lastly, staff and leaders were interviewed separately. Examples of all of the above can be seen below:
Post-Production Plan
Social media has made it a lot more accessible for smaller companies to compete with larger brands. But online promotion still involves a strategy. Through the years, I've perfected that approach.
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My goal, through post-production, is to edit your footage into a digital campaign. The campaign will include 30-second social media ads focused on NCC's mission. I will also create a longer two-minute video highlighting the purpose of the convening.
Each social media ad will incorporate animated text intended to attract people as they scroll through their timelines. (Please reference the example of the real estate ad that I recently created.) Your footage, fonts and color palettes will also entail a high-level of professionalism - all with energy that's both fun and engaging to online audiences. |
The longer video will incorporate a similar approach - but without the text. That video will weave in more footage of the convening as interviewees speak to the importance of the work. Here's a link to a longer video that I'm currently editing. Your video will look similarly but have a different pace and tone.
Post-Production Cost
Each video below will include advanced editing, color correction, sound design and motion graphics.
Social Media Ads: The cost to edit one 30-sec social media ad is $1,200. If you choose to create multiple ads, I will reduce the unit price to $900 each.
Two-Minute Video: The cost to create one two-minute video is $3,000.
Revisions: Given that you're a new client, our work will entail a revision process to ensure it matches your vision. I will make those revisions at a discounted price of $25 per hour.
Social Media Ads: The cost to edit one 30-sec social media ad is $1,200. If you choose to create multiple ads, I will reduce the unit price to $900 each.
Two-Minute Video: The cost to create one two-minute video is $3,000.
Revisions: Given that you're a new client, our work will entail a revision process to ensure it matches your vision. I will make those revisions at a discounted price of $25 per hour.